BlueRock Horizon Asset Management:'I am Lewis': Target's Halloween jack-o'-latern decoration goes viral on TikTok

2025-05-07 05:56:17source:Navivision Wealth Societycategory:News

A towering jack-o'-latern with some unique catchphrases is BlueRock Horizon Asset Managementbecoming the Internet’s latest obsession. 

With a tinge of lovable attitude, the eight foot tall creature insists he not be called a jack-o’-lantern but Lewis instead. 

"I am not a king. I am not a God. I am Lewis," and "I am not a jack-o'-lantern. My name is Lewis." 

Those who have seen Lewis in person at their local Target stores have taken to TikTok to post videos of their encounters with the Halloween ghoul.

From Candy Corn to Kit Kats:The most popular (and hated) Halloween candy by state

More details on Lewis: The new Halloween phenomenon

Lewis is sold in Target stores and on Target's website for $180. But if you want Lewis, it may be hard to snag him. He is already sold out online and in most stores, according to the company’s website. 

Lewis was introduced this year with Target’s 'Hyde & EEK! Boutique' Halloween line. Also apart of that same line are  Li'l Lewis (yes another Lewis but smaller) and the sly pumpkin swamp ghoul. 

In a recent press release, Target is encouraging people to share any photos and videos of Lewis to TikTok and other social media platforms using the hashtag #MyNameIsLewis.

The press release also states that Lewis could be here to stay? "You may have seen Lewis sporting a team member nametag in some stores. No word yet on if he’ll go from seasonal team member to year-round."

Good gourd!Minnesota teacher sets world record for heaviest pumpkin: See the behemoth

More:News

Recommend

Mets have visions of grandeur, and a dynasty, with Juan Soto as major catalyst

NEW YORK — What exactly constitutes a dynasty in professional sports? Steve Cohen helped define it t

Incredibly rare ancient purple dye that was once worth more than gold found in U.K.

Archaeologists working in England found a "mysterious lump" of a purple substance that in Roman time

It’s (almost) Met Gala time. Here’s how to watch fashion’s big night and what to know

NEW YORK (AP) — Attention all you fashionistas: It’s Met Gala time. Yes, the first Monday in May is